Our Search Engine Marketing Service in a Nutshell

Our approach to search engine marketing is focused on creating optimal keyword-based content both for your website and for content published outside of your site.

The reason we are content-centric is simple: top-notch content builds your credibility and generates links to your website.  Advanced through the unique SEO system we have developed at Swordfish, this content is what drives high conversion traffic to your website and moves you into favourable Google position.

Content Generation: It’s Not Just About Keyword Optimization

Writing content for and about your business is not something you want just anyone to do.  You should be looking for only high-quality content, including original and professionally written articles and press releases.  Why?  Because content is a direct reflection of your business.  Poor quality content offered by inferior SEO companies can actually hurt your business.  That’s why you need top-notch researchers and writers who deliver the right kind of content. Just because content is optimized doesn’t mean it has to read poorly.

And that’s where we come in.  We offer a smart return on investment.  We are experienced writers and analysts who generate only well-analyzed keyword-based, top-quality content for your search engine marketing campaign.  We know search engines.  We know what gets you good rankings.

Our Process Works Like This:

First we research your industry, your niche, and what your clients and customers are searching for online.  We analyze the data of various search terms and review the quality and quantity of your existing traffic to find you the most effective keywords.  We use proven analytics tools to find the most effective search terms for you instead of a “stab in the dark” kind of approach some businesses like to use.

Then we set to work planning your campaign.  A central part of that campaign is crafting effective content for and about your business that we publish on selected article directories, as well as publishing a unique version on your website(s).

Content promotion is the final component to our search engine marketing service: we promote with one-way inbound links from Page Rank 2 related websites, extensive social bookmarking, and RSS aggregators, among other techniques.

A Growing Network of Content

At the end of the day, our search engine marketing system builds you a growing network of content that organically climbs the search engine results pages.  We comply with best practices SEO and use the most powerful and cutting-edge techniques for long-term safe SEO results for you and your business.

Find out more about our process by clicking on our SEO Services tab above, or click here.