I love using prominent article directories as part of an SEO campaign because there are numerous benefits for a client.  First, what’s an article directory and how do I use it?

An article directory is a website on the internet that publishes articles.  Most are free, some even pay the owner of the account a percentage of the ad revenues and affiliate revenues generated by the article.

I use an article directory simply by writing a unique article, open an account with an article directory, submit my article, and once its approved, it gets published.

Benefits of article directories

1.  Prominent article directories get great search engine results.  If your search term(s) are the same as any published articles’ keywords, chances are that article will be in the first 3 pages of a search engine.

2.  Published articles found and read by prospective customers, as long as the article is good, can and often does pre-sell that customer.

3.  In addition to pre-selling, the reader if in need of a product or service, may likely link into the website through any links in the article or at the bottom of the article.  This is a major double benefit.  First, the link provides traffic.  Second, the link provides SEO juice – increasing the target website’s search engine power and results.

Published content is the heart of Swordfish SEO’s services

The same rings true of articles published on a client’s website (including blog posts).  Since one published article can have so many benefits, we at Swordfish leverage the great content we generate for fantastic SEO results for our clients.